ÁMOS and Kudy z Nudy portal cooperation create a unique information panel that takes communication with students to a new level

Travel tips, calendar of events, or thematic specials of the Kudy z nudy portal, which is operated by the Czech Tourism Office – CzechTourism. Starting this school year, pupils, teachers, and school visitors have all this available on the ÁMOS vision touch panels. The interactive information board, where everyone can choose what they are interested in, is currently used by almost 350 schools throughout the Czech Republic with a total of 190,000 pupils.

Large-scale touch panels located in corridors or in school information centers now routinely display timetables, substitutions, event plans, or menus from the school information system—also class meetings, clubs, or photos from school events. With the 2023/24 school year, articles, photos, videos, etc. from one of the largest tourist portals in Europe, Kudy z nudy, are also being taken over.

“Children, teachers, parents, and others spend a large part of their lives in school. In addition to the necessary education, they also get inspiration there on how to move on with life or what to do in their free time. This is where the great potential of our Kudy z nudy portal, which is full of up-to-date travel tips and everything related to it, says the director of the Czech Tourism Center – CzechTourism František Reismüller and adds: “Interest in travel tips is continuously growing, since this year from January to October, the portal recorded more than 24 million visits, which is 3 million more than for the whole of last year. It has more than 100,000 registered users and has sent out more than 3 million e-mails with a regular newsletter so far this year. We will be very happy if the availability of the unique Kuda z nudy on panels in schools leads to the fact that students, teachers and everyone who visits schools automatically start taking it as a guide for travel and leisure activities.”

ÁMOS information panels within the non-financial partnership with Kudy z nudy enable, among other things, that the user can, for example, choose events only in his region or the type of activity he is interested in. That way, he can get inspired on how to spend his free time and where to go.

“We piloted the connection of the ÁMOS information panels with the Kudy z nudy portal in schools on September 3 this year. The test run lasted one month and, among other things, it showed that there is a lot of interest in this new content of ÁMOS. Everything officially started in full swing on October 2, 2023. After more than a month, we can say at this moment that children, teachers, and school visitors liked the Where to go on a trip button. The number of visitors is in the order of thousands and has increased by 15% month-on-month, which is a very good result compared to other interesting interactive elements for pupils,” says Inpublic CEO Richard Prajsler and adds: “We are happy that together with the CzechTourism agency we are succeeding in achieving the goal , which we set out to do. In other words, to inspire and motivate the young generation to discover interesting places in their region. ÁMOS is a unique information panel that takes communication with students to a new level. Modern technologies make the work of schools easier, save printing and also paper consumption. And last but not least, they inspire other activities.”

Cooperation with the Kudy z nudy portal was also possible due to the educational role of touch information panels. Thanks to the tourist website, those who look at it on the panels will learn, for example, what cultural, sports or socially beneficial activities they can perform.