Photo: CzechTourism
According to the Czech Tourist Authority – CzechTourism, just short of 30,000 Chinese tourists travelled to Czechia in the first quarter of 2025 – a year-to-year increase of roughly 39%. The surge is largely attributed to the successful TV reality show ‘Divas Hit the Road’, whose latest series is filmed entirely in Czechia.
Filming of ‘Divas Hit the Road: Bond of Hearts’ – the 7th series of the program – took place primarily in central Prague, featuring sights like the Old Town Square, the Astronomical Clock, or Prague Castle.
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Author: Xavier Amedeo Pallas